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The Importance of a Solid SOP

By Robin Shapiro Whether you are planning a new event or working to improve an existing event, developing standard operating procedures (SOPs) for all of your processes is key to your event’s success. A complete SOP outlines how things get done, who does what and how results are measured. Compiling……

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Creating a Year-to-Year Legacy Communication Plan

By Joann Collins The seasonal nature of the fundraising events business means that your communications team is usually in one of three repeating phases: Planning, Implementing, or Analyzing. Then as soon as you’re done with your analysis, it’s time to plan for the next year. During that transition period…

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Recent Posts

Lessons Learned in 2018

By Gina Guerreso

With the New Year upon us, preparations for events in 2019 are…

Event 360 Teammate Spotlight: Tisho Jessop

We’re excited to introduce this week’s Event 360 Teammate Spotlight. Enjoy a glimpse into the personal and professional…

The Five Best Digital Marketing Tips for Your Peer-to-Peer Fundraising Event

Co-Authored by Katie Zupancic Wymer, Senior Manager, Digital Marketing, Event 360, and Jamie Arneson, Account…

Happy Holidays and Happy New Year from Event 360

It’s nearing that time of year where we take a much needed break to celebrate…