Event Cost Expectations

We are often asked for a ballpark range to launch an run/walk/ride-style fundraising event. This is difficult to answer without knowing the specifics or goals of the organization. For example, what is the business need (i.e., revenue, awareness, advocacy, or something else) the event is meant to address? Is brand image,……

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Congratulations to Sarah Durham, who’s celebrating the launch of her new book in New York City tonight.  I’m looking forward to reading Brandraising: How Nonprofits Raise Visibility and Money through Smart Communications, which bills itself as a nonprofit guide to building a recognizable… Read More

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