NEW! Videocast: A Scientist in Your Communications Department: Segmenting Messages, Customizing Content, and Delivering Results. (11NTCsegmt): During this on-demand videocast, Event 360's Jeff Shuck shares lessons learned from segmenting online communications for some of the largest fundraising events in the country. From identifying audience segments, to targeting communications, to tracking the final results of each campaign, this session features strategies for increasing your marketing and fundraising results through more targeted online communication. Recorded at the 2011 NTEN Nonprofit Technology Conference in Washington, DC.
Webinar Archive: Event Check-In & Registration Tips During this on-demand webinar, Event 360's Patrick Riley and Rachel Gans offer tips for streamlining participant registration and check-in, and providing a better experience for your event participants.
Webinar Archive: 5 Million to One During this on-demand webinar, Event 360's Tifani Geier walks through a case study of how Susan G. Komen for the Cure communicates effectively with participants in its 3-Day for the Cure fundraising event.
Webinar Archive: Personal Fundraising 101 for Events Harnessing the power of data and personalized communications to encourage people to raise money for your special event—plus the tools and technologies that make it happen.
Webinar Archive: Event Fundraising Analytics During this on-demand webinar, Event 360's Jeff Shuck outlines key metrics you should be evaluating, and demonstrates how understanding a few critical pieces of data can make a substantial impact on the financial success of your event.
Presentation: Raising More Money Online from Independent Fundraising Events Through the study of several organizations using Blackbaud's Friends Asking Friends® module to support and manage their third-party fundraisers, Event 360 and Blackbaud came to understand the return on investment of certain businesses processes, technical infrastructure, and careful relationship management of this revenue segment.
Downturn Guide to Online Fundraising and Marketing It's time to boost your online fundraising results with proven strategies and tactics for success. This presentation covers the basics of an effective online marketing strategy, including practical tips for making email and the web part of your fundraising program - even during this down economy. If you are curious about social networking tools, you will learn how organizations are successfully embracing Web 2.0 social media to get concrete results.
Teleconference Archive: Doing More With Less Event 360's Jeff Shuck explains why the current climate is a time of opportunity and provides insight on strategic planning and decision-making. Jeff also provides insight regarding the economy's impact on this event season and provides recommendations for overcoming the challenges that the world of nonprofit fundraising events is facing.
Teleconference Archive: Event 101 for Fundraisers Every great movement involves an experience - a moment when a supporter can personally connect with your cause. Learn how to use your events to engage fundraisers, collect data on participants and donors, know why they care, determine how to communicate with them, follow up with them, and involve them in your organization’s mission in way that is relevant and meaningful for each individual! This is a practical seminar that will improve any event - big or small, new or old.