What are the common denominators of a successful programmatic approach to independent fundraising?

Through the study of several organizations using Blackbaud's Friends Asking Friends® module to support and manage their third-party fundraisers, Event 360 and Blackbaud came to understand the return on investment of certain businesses processes, technical infrastructure, and careful relationship management of this revenue segment.

Event 360's Meghan Dankovich co-presented the results of this research at Blackbaud's 2009 Conference for Nonprofits. Co-presenters included Sarah Hall, Online Fundraising Administrator for the Canadian Cancer Society, and Mark Davis, Blackbaud's Director of Technical Solutions.

Download a copy of the presentation slides to learn more about:

  1. How to get your organization to adopt IFEs
  2. Benchmark data on IFE program costs and revenue
  3. Best Practices on promoting and supporting IFEs

 

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